Crumbl has launched a new collaboration with Mojang's Minecraft, introducing six distinct square-shaped cookies to its menu. The limited-time offering is available from August 31 through September 5.
The lineup features a variety of flavors and designs inspired by Minecraft's characters and elements. Among the selections is a cookie butter cookie adorned with a chicken topper, and a Creeper-themed key lime sandwich cookie. Another offering is a lemon poppyseed cookie topped with a bee.
Further expanding the collection are an Enderman-inspired cookies-and-cream sandwich, filled with purple marshmallow mousse, and a pig-themed dessert made with a cherry blossom cookie featuring maraschino cherries and cherry cream cheese frosting. The collection also includes a grass block cake, which combines a cinnamon vanilla base with brown cream cheese frosting and a textured green frosting to mimic grass.
Beyond the cookies themselves, the Crumbl and Minecraft partnership includes special Minecraft mystery spoons. The first 200 customers who purchase a six-pack of the crossover cookies will receive an exclusive mystery spoon.
This collaboration continues Minecraft's trend of cross-media partnerships. The game has previously featured crossovers with properties like Bluey and has had branded merchandise such as Crocs. This move by Crumbl follows similar promotions by other food brands, such as Krispy Kreme's Pokemon-themed doughnuts. Minecraft Dungeons II is slated for release on September 29 for PC, PlayStation 5, Nintendo Switch, and Xbox Series X|S.