Take-Two Revises 2027 Net Bookings to $8.2 Billion, Cites GTA 6 Excitement and Digital Dominance

Publisher confirms over 90% of sales are digital as Grand Theft Auto 6 pre-orders contribute to a significant financial outlook revision.

Aug 7, 2026
Industry & Business
Take-Two Revises 2027 Net Bookings to $8.2 Billion, Cites GTA 6 Excitement and Digital Dominance

Take-Two Interactive has updated its net bookings forecast for Fiscal Year 2027, raising it to $8.2 billion from a previous estimate of $8 billion. The company's CEO, Strauss Zelnick, attributed this revision to the significant anticipation surrounding the November 19th launch of Grand Theft Auto 6. "Global excitement for the launch of Grand Theft Auto Six continues to build, with the title having an exceptional start to pre-orders," Zelnick stated during a recent earnings call. He also acknowledged a degree of caution, noting that the unprecedented nature of these pre-orders makes it difficult to precisely forecast their impact on final sales.

Digital Sales Now Predominant

During the same financial update, Zelnick confirmed that Take-Two's business is overwhelmingly digital. "Our business is well over 90% digitally distributed," he stated, emphasizing that the industry has largely transitioned to a digital model. This aligns with trends observed from other major publishers, such as Capcom and Sega, who have also noted the significant dominance of digital sales over physical copies. Analyst Daniel Ahmad further illustrated this point, reporting that physical game sales constituted approximately 2% of Take-Two's revenue in the most recent quarter and 3% for the last full fiscal year. Even the physical release of Grand Theft Auto 6 is expected to involve a code within a physical box, underscoring the publisher's digital-first approach.

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Financial Outlook and Mobile Performance

Take-Two's revised Fiscal 2027 outlook suggests a strategy focused on sustaining a high level of operational scale and generating strong cash flows to drive long-term shareholder returns. The company's recent exclusive deal with Netflix for a new 'deep dive' into Grand Theft Auto 6 likely further bolstered confidence in the game's potential. Despite the positive outlook driven by GTA 6, Take-Two experienced a seven percent decline in its mobile business during the first quarter. Zelnick clarified that this dip is largely due to comparisons with a particularly strong prior year, rather than a fundamental issue with the segment. He affirmed that mobile games remain a significant revenue contributor, even with current pressures on user acquisition, and that studios like Zynga are performing in line with expectations.

IMAGE4: Official GTA 6 image showing Jason and Lucia back to back in sunglasses and slick clothing, against a deep sunset gold sky and palm trees

Despite the strong financial projections and the publisher's confidence in its upcoming slate, Take-Two's stock saw a slight decrease, opening down 1.9 percent at $228.2 per share on the morning of the announcement. This indicates market reaction may be mixed, despite the overwhelmingly positive news regarding Grand Theft Auto 6 and the company's digital strategy.

Sources