Physical copies of Gears of War: E-Day have received their first major discount just over a month after launch, dropping to $60.99 at Amazon and Target. This price cut, saving $9 off the standard edition's original cost, arrives ahead of the upcoming Black Friday sales period. IGN reviewer Ryan McCaffrey awarded the game a 9/10, calling it "a powerful package of campaign and multiplayer" and "one of my favorite games of the year."
Retailers like Target and Best Buy are already beginning to roll out early Black Friday deals, with the PlayStation Store's Black Friday sale also live. Further details on Black Friday sale dates and predictions can be found in IGN's coverage of Black Friday 2026.